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Alkaline88® (WTER) Now Available at Big Y World Class Markets.

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Big Y Foods - Peabody, MA

SCOTTSDALE, Ariz., June 01, 2018 (GLOBE NEWSWIRE) — The Alkaline Water Company Inc. (OTCQB:WTER) (TSXV:WTER), with products bottled under the trademark Alkaline88® (the “Company”), is pleased to announce that Springfield, Massachusetts-based Big Y World Class Markets is now selling Alkaline88® water in both its 1-gallon and 1-liter sizes in over 70 of its retail locations in both Massachusetts and Connecticut.

“The addition of Big Y World Class Markets is another step in our ongoing aggressive Northeast expansion. Big Y World Class Markets operates 80 retail locations across Massachusetts and Connecticut, making Alkaline88® available to nearly 10 million more customers annually,” stated Richard A. Wright, President and CEO of The Alkaline Water Company Inc. “Big Y World Class Markets will undoubtedly contribute to the record sales growth we expect to see throughout FY 2019,” concluded Mr. Wright.

About Big Y World Class Markets

Headquartered in Springfield, MA, Big Y World Class Markets is one of the largest independently owned supermarket chains in New England. Proud to be family owned and operated, Big Y operates almost 80 stores throughout Connecticut and Massachusetts with over 11,000 employees. Big Y was named a 2015 Employer of Choice by the Employers Association of the Northeast. Founded in 1936 by brothers Paul and Gerald D’Amour, the company was named after an intersection in Chicopee, Massachusetts where two roads converge to form a “Y”. For more information, visit https://www.bigy.com/

The Alkaline Water Company Inc. (OTCQB:WTER) (TSXV:WTER) has developed an innovative, state-of-the-art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle. The Company is focused on the business of distributing and marketing for retail sale of its cost-effectively packaged Alkaline88® water beverage products. Visit: www.thealkalinewaterco.com.

About Alkaline Water Products
Alkaline88®‘s premier alkaline water is an 8.8 pH balanced bottled alkaline drinking water enhanced with trace minerals and electrolytes. The product offers consumers the unique opportunity to purchase alkaline water in conveniently packaged 1-gallon, 3-liter, 1.5-liter, 1-liter, 700-milliliter and 500-milliliter sizes. The Alkaline Water Company Inc. is currently in the midst of a national mass-market expansion program, where the product is already available for consumer sales at a growing number of major retail locations across many parts of the United States. Learn more about the science behind alkaline water by visiting www.thealkalinewaterco.com.

Notice Regarding Forward-Looking Statements

This news release contains “forward-looking statements.”  Statements in this news release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.  Such forward-looking statements include, among other things, the Company’s statement that Big Y World Class Markets will undoubtedly add to the record sales growth we expect to see throughout FY 2019.

The material assumptions supporting these forward-looking statements include, among others,  that the demand for the Company’s products will continue to significantly grow; that there will be increased production capacity through implementation of new technology; that there will be an increase in number of products available for sale to retailers and consumers; that there will be an expansion in geographical areas by national retailers carrying the Company’s products; that there will be an expansion into new national and regional grocery retailers; and that the Company will be able to obtain additional capital to meet the Company’s growing demand and satisfy the capital expenditure requirements needed to increase production and support sales activity. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, governmental regulations being implemented regarding the production and sale of alkaline water; additional competitors selling alkaline water in bulk containers reducing the Company’s sales; the fact that the Company does not own or operate any of its production facilities and that co-packers may not renew current agreements and/or not satisfy increased production quotas; that fact that the Company has a limited number of suppliers of its unique bulk bottles; the potential for supply chain interruption due to factors beyond the Company’s control; the fact that there may be a recall of products due to unintended contamination; the inherent uncertainties associated with operating as an early stage company; changes in customer demand; the extent to which the Company is successful in gaining new long-term relationships with new retailers and retaining existing relationships with retailers; the Company’s ability to raise the additional funding that it will need to continue to pursue its business, planned capital expansion and sales activity; competition in the industry in which the Company operates and market conditions. These forward-looking statements are made as of the date of this news release, and the Company assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States and Canada. Although the Company believes that any beliefs, plans, expectations and intentions contained in this news release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Readers should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents the Company files with the SEC, available at www.sec.gov, and on the SEDAR, available at www.sedar.com.

The Alkaline Water Company Inc.

WTER Investor Relations
IRTH Communications
Robert Haag
Managing Partner
800-923-1910
[email protected]

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.